It’s amazing to see how the fashion industry has come together (both big and small, working to make a difference) to support those in need whether it is producing hand sanitisers, face masks in repurposed factories to donating sale proceeds to charities, the fashion industry is making a difference.
Yet, despite the uncertainty with many fashion companies (big or small) struggling to stay afloat due to the dramatic drop in sales, there is a yearning to action kindness, positivity and showing its support and making an impact for NHS workers and those who are risking their lives in the frontline to keep our own families safe.
London-based sustainable denim brand E.L.V Denim, proves that it’s not just big brands that are giving back. E.L.V Denim will be donating 15 per cent of the proceeds from every online sale to ‘Made in Hackney’, a local food kitchen. The charity is helping to deliver free food to the most vulnerable people in the community. If you want to give to Made in Hackney, you can donate on the crowd funder page.
E.L.V Denim, one of my personal favourite go-to denim brands, I’m wearing Light Blue / Mid Blue Contrast Straight Leg Jean.
Founded by Fashion Stylist Anna Foster, who up-cycles sources of vintage denim otherwise destined for landfills and transforms them into modern, sophisticated styles.